We created a lo-fi social video-first mini-series to launch the Brooke Shields for Jordache campaign across Brooke and Jordache channels. We showed Brooke in relatable life settings and incorporated trending transitions to deliver a "now-stalgic" play on the brand's signature tagline: "You've Got The Look."

The launch video alone was Jordache's top-performing IG Reel and was picked up widely by major media outlets as it rolled out across channels.